MXM CONTENT - Stay up to date with the latest casting insights, industry news, and trends in film, TV, and advertising and learn more about casting.
MXM HUB
Cast the Magic: Why Christmas Campaigns Start With the Right Faces
Christmas campaigns need more than sparkle. They need a cast that feels real, warm, and emotionally resonant. Discover how MXM Casting delivers the festive magic.
Unfiltered & Unforgettable: Casting for Lifestyle Stills That Feel Real
Lifestyle casting isn’t about posing—it’s about presence. Learn how MXM Casting delivers real people who make stills campaigns feel natural and relatable.
Casting Truthfully: The Delicate Art of Docuseries Talent
Authenticity matters in documentaries. Learn how MXM Casting sources real contributors who bring depth, nuance, and integrity to factual storytelling.
Sun, Skin, and Script Notes: How to Nail Casting for Summer Campaigns
Casting for summer campaigns means more than good lighting. Learn how MXM Casting delivers warmth, charm, and authenticity with every sun-kissed frame.
From Pavement to Prime Time: Why Street Casting is the Hottest Trend in 2025
Authenticity is in—and street casting is the secret sauce. Discover why brands and directors are turning to real people to bring stories to life in 2025, and how MXM Casting is leading the charge.
