Casting Services
Commercial, street, real people and specialist casting for production companies, agencies, directors and brands.
From TVCs and branded campaigns to digital doubles, model casting and complex specialist briefs, MXM builds the casting process around the production.
Not sure which route fits the brief? Send it over and we’ll recommend the right approach.
Explore services ↓
COMMERCIAL CASTING
TVCs, advertising, branded content and digital campaigns.
Professional performers, commercial models, real people and specialist talent — sourced and managed from brief through to final selection.
STREET CASTING & REAL PEOPLE
Authentic faces beyond the usual agency books.
Targeted street scouting, community outreach and real-people searches across London, the UK and internationally.
DIGITAL DOUBLES & AI CLEARANCE
Scan-ready performers for virtual production, VFX and digital-replica workflows.
Casting built around production requirements, consent, performer rights and clear documentation.
MODELS, FASHION & STILLS
Commercial models, lifestyle talent, fitness, beauty and fashion casting for stills, lookbooks, campaigns and advertising photography.
FILM & TV CASTING
Casting for scripted, factual and unscripted productions — from principal roles and specialist contributors to large-scale research-led searches.
KIDS & FAMILY CASTING
Children, families and young performers for advertising and screen productions, with licensing, safeguarding and production requirements considered from the outset.
SPORTS & SPECIALIST CASTING
Athletes, performers, body doubles, specialist skills, niche communities and highly specific casting briefs.
INTERNATIONAL & WORLDWIDE CASTING
UK-led casting with international reach, including remote sourcing, regional searches and local casting support where required.
One Casting Partner. Multiple Sourcing Routes.
Not every brief needs the same casting method.
Some productions need professional agency talent. Others need real people, street scouting, models, specialists or a combination of approaches.
MXM builds the search around the creative, production schedule, usage and budget rather than forcing every project into the same casting process.
Built for Production Teams
MXM works with production companies, advertising agencies, directors, producers and brands across commercial, film, TV and digital production.
Need help with budgets, usage or timelines?
Need help with budgets, usage or timelines?
Explore the Commercial Casting Questions & Answers.
Looking for authentic faces outside traditional rosters?
Explore Street Casting & Real People.
From Brief to Final Cast
1. Brief & strategy
2. Research & sourcing
3. Casting & screening
4. Shortlist & callbacks
5. Final selection & production handover
Not Sure Which Casting Route You Need?
Send us the brief, shoot dates and production requirements and we’ll recommend the most effective casting approach.
