About MXM Casting
Led by London Casting Director & TV Producer Andy Betts
We hunt for the talent that anchors your story.
MXM Casting is led by London casting director and TV producer Andy Betts, delivering commercial, street, real people and specialist casting across London, the UK and internationally.
Finding the right person can mean working with established talent agencies, running targeted street searches, researching specialist communities or combining several routes at once.
We deliver maximum effort and minimal faff — whether you're executing a global TVC, branded campaign, stills shoot or screen production.
DEDICATED CASTING RESEARCHERS FOR HIGH-STAKES BRIEFS
High-impact casting requires relentless legwork. When a brief demands real-world authenticity or niche subcultures, standard agency books fall short. Our dedicated casting researchers execute targeted outreach across London and globally to unearth unrepresented faces and magnetic personalities.
Explore our Street Casting & Real People service →
From fast-turnaround TVCs to complex branded campaigns, we operate with maximum effort and zero fluff—delivering camera-ready talent that elevates your story.
WHO WE WORK WITH
platforms
Netflix, Amazon, BBC, Channel 4, ITV, MTV, Paramount, Disney+.
brands
Nike, Cadbury, Google, Samsung, Meta, Monzo, Deliveroo, Loop, Uber, Bupa, HSBC, Spotify, Holiday Inn, JD Sports.
genres
Commercial Advertising, Branded Content, TVCs, and Film.
We're known for unearthing that unexpected gem of a face that truly elevates a project - and we do it with maximum effort and minimal faff. Whether you’re working with millions or on a shoestring, we cast with purpose, personality, and precision.